Social Media Tips Tumblr Thursday

Understanding Tumblr: What is Tumblr?


Tumblr is a microblogging platform and social networking website, owned and operated by Tumblr, Inc. It is like combining both social media sites, Twitter and Facebook, in one site. Tumblr has been online since 2007 and was founded by David Karp.

As for me, I learned about Tumblr for the first time around late 2007/early 2008. At that time, I wasn’t sure what Tumblr was about or what it does. After a month of doing a bit of research and exploring their dashboard, I finally understood that it is similar to having a blog of your own, but in their own style that you won’t see or find on other blog platforms such as Blogger or WordPress. That is one of many things that makes Tumblr unique.

What are other things that make Tumblr unique?

  1. There are different types of blog posts: Text, Photo, Quote, Link, Chat, Video, and Audio.
  2. You can follow other Tumblr blogs that engage your interests and you can also like (heart icon) or re-blog (two arrows icon) their post(s) if their posts are relevant to your blog content/theme.contentimage-3740-110739-tumblr_rebloglikeicons
  3. There are ways that people can find your Tumblr blog such as keywords through Tumblr’s search engine, and also through the list of people who liked and reblogged your Tumblr post(s).

    This image shows you where you can see the keywords (hashtags) on the bottom of the image. Also, you can see the list of Tumblr users who liked and reblogged one of my Tumblr posts, ‘The Five Phases of Web Design.’contentimage-3740-110930-tumblr_keywords

    There is another way for other Tumblr users to find your Tumblr blog is when someone re-blogged your Tumblr post. Your Tumblr username will appear on their Tumblr blog for those who want to know the source to your Tumblr post.

    This image shows you that my Tumblr blog (Marketing for Breakfast) re-blogged Fastcompany’s Tumblr post. You can see that their Tumblr username appeared on my Tumblr blog (as seen on the bottom of the image).


    I hope all of this makes sense to you. Please let me know if you have any questions about this post. 

    Thank you!
    – Kelly

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